Existentialist philosophy, a ideology that arose in the 19th-20th century period, emphasizes individual autonomy, choice, and personal experience. Fundamental to this philosophy is the idea that being precedes essence, meaning that individuals create their own significance and purpose through their deeds. Philosophers of existentialism like Jean-Paul Sartre and Friedrich Nietzsche contend that life has no inherent meaning, and it is up to each person to forge their own principles in a uncaring cosmos.

This philosophy challenges conventional ideas of preordained fate and the notion that life's meaning is predefined. Instead, existentialism proposes that humans must acknowledge the inherent absurdity of life and embrace their freedom to make choices and take action. This often results in an existential dilemma, where persons wrestle with sensations of nervousness and disorientation as they confront the void of inherent meaning. However, it is through this crisis that one can achieve authentic existence by acknowledging accountability for one's choices and creating personal significance.

Existentialism also delves into themes of alienation, despair, and the human condition. In a environment where established principles and assumptions are often challenged, existentialist thought provides a basis for grasping the intricacies small business philosophy of human existence. By acknowledging the absence of absolute truths, existentialist thought motivates persons to exist vividly and genuinely, despite the uncertainties and challenges of life. It is a appeal to welcome the autonomy and accountability that come with being an individual, and to discover significance in an otherwise uncaring universe.